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Marketing is not a difficult subject if one has an idea about the theories and frameworks that are used to prepare the marketing essay paper. The student must have the ability to use the theories and frameworks in the situations that he has been given in marketing essay online. However, not ever student has the ability to do so, which is where our proficient marketing writers enter.
One main marketing theory that is repeatedly used and also suggested by marketing professors to use is that of marketing mix. Marketing mix is a theory that is used by corporation to influence consumers to purchase the product that is being sold by the corporation. In total, there are 7 factors which corporations uses to analyze the consumers’; however, there are four factors which are used excessively which are product, price, place and promotion.
Apart from the marketing mix, there is another theory that is frequently used which is consumer behavior. In simple word, consumer behavior is mainly about understating the behavior of people regarding their purchase of a product or preference towards a product. Many analysts are of the view that consumer behavior changes with the market trend. For an organization to ensure that its products are being purchased regularly, it must have a clear idea about the consumer behavior to analyze the situation accordingly.
Market segmentation is the procedure of dividing the market that has vital consumers into specific groups which is based on diverse characteristics. These segments usually response to their own interests, needs and locations. In simple terms, if an individual sees that his favorite watch is one sale, he would immediately purchase it without thinking if he needs it or not. This was mainly segmentation marketing carried out by the corporation to ensure that its products are purchased by the people.
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